26 Feb '18, 4pm

6 smart e-commerce lessons to boost local business

That’s a lesson that also applies in reverse to those whose primary business is a brick-and-mortar storefront. Many of the components of e-commerce are increasingly relevant as consumers use more devices and more media to research purchases that they plan to buy offline. Omni-channel customers now expect to start their search for goods and services in one place and continue it seamlessly in another whether on a different device, media outlet or store location.

Full article: https://searchengineland.com/6-smart-e-commerce-lessons-t...

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