25 Feb '18, 8pm

Riddled with bad press on delivering fake news, social slides behind in referral traffic in 2017.

Facebook’s news feed algorithm tweaks to curb fake news and spam content are definitely impacting its overall referral traffic numbers, but Chartbeat reports the most significant factor driving traffic to its clients’ sites is AMP content. After analyzing whether or not the rise in traffic was the result of a bug, or “un-darkening” of previously dark social traffic and finding nothing, Chartbeat turned its attention to mobile versus desktop traffic numbers.

Full article: https://searchengineland.com/search-makes-comeback-2017-d...

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