10 Feb '13, 10pm

7 Traits of a Great Business Blog

7 Traits of a Great Business Blog

I don’t think there’s a formula or recipe for business blogging success, but I do think there are some traits that are common to great company blogs. You don’t need to have all of these things, but I think your chances of having a successful business blog will be better if at least several of these things describe your blog. I’ll also share a couple things that I think are unnecessary. And, please, add to my list in the comments — I value your wisdom and contributions. 7 Traits of a Great Business Blog 1) Problem-Solving A great company blog solves people’s problems. It sells through helping and education. People don’t read company blogs because they want a high-pressure sales pitch; they read company blogs to learn, get answers and find solutions. When you’re looking for blog content ideas , the best and easiest way to generate ideas is to think about all the questions yo...

Full article: http://www.smallbusinesssem.com/traits-great-business-blo...

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