11 Feb '18, 8pm

Google Releases an SEO Tool that Measures 10 SEO Metrics

Google’s Webmaster Central announced an SEO Audit category to their Chrome Lighthouse developers extension . Should you get excited? The plugin is deceptively basic. However, it’s worth a look because if some of the factors the plugin measures correlate to actual ranking factors, then it may be worthwhile to add this to your SEO toolbox. The Lighthouse Chrome browser plugin contains audits for performance, progressive web apps, accessibility, best practices and now Google has added a search engine optimization auditing category. As a total package it’s a nifty app for helping create the very best user experience. ADVERTISEMENT Chrome SEO Plugin is Modest in Scope The current release of the SEO module is modest in scope. The generated report scores against only ten (very) basic SEO related factors. Google’s announcement acknowledges the inherent shortcomings in the amount o...

Full article: https://www.searchenginejournal.com/chrome-lighthouse/235...

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