06 Feb '18, 1pm

Does Google Give More Weight to Links That Appear Higher in Content? by @jennyhalasz

Editor’s note: “Ask an SEO” is a weekly column by technical SEO expert Jenny Halasz . Come up with your hardest SEO question and fill out our form . You might see your answer in the next #AskanSEO post! Today’s Ask an SEO question is from Alex from Fort Lauderdale, Florida. He writes: In your experience, does Google give more weight to links that appear higher in content? EG, 2nd paragraph of blog post vs. 10th paragraph or lower? Links Higher in Content = More Weight? Not necessarily. While Google does index a page through the source code from “top to bottom” and “left to right” based on how the code is written, there is no significant evidence which shows that links at the top of the page are more “weighty” than links at the bottom of the page. Links are actually indexed somewhat separately; you may have heard Googlers talk about the “link graph.” When Google indexes a p...

Full article: https://www.searchenginejournal.com/link-location-weight/...

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