30 Jan '18, 2pm

Can Social Live Video Help SEO? Yes, Here's How

Pre-schedule posts on Twitter and your other networks to drive eyeballs to the live stream platform while it’s happening. Use the same hashtag in all your posts. Engage with viewers, ask questions, and respond to their comments. On Facebook, invite them to tag friends who would enjoy the video in the comments. Live stream comments are included in Facebook’s live video ranking algorithm . During the video, encourage people to visit your website. Make sure your URL is clear, easy to understand, and simple to type in. This is not the time to use an unbranded bit.ly link. Ideally, use something like yourbrand.com/onewordhere. Really drive the point home by keeping the related URL visible throughout the video. Write the link in big letters on a whiteboard behind you. Print out a big poster. Design special shirts for the occasion. You get the idea. You want to keep the link visi...

Full article: https://www.searchenginejournal.com/social-live-video-seo...

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