28 Jan '18, 7pm

How to Survive the Voice Search Revolution

Voice search has exploded. We’re moving beyond the keyboard and the touchscreen. More and more people are asking their digital assistants – whether that be Apple’s Siri, Microsoft’s Cortana, Google Home, or Amazon’s Echo – what the weather is like in Boise or where you can find three-piece suits at a discount. Already, more than 40 percent of adults and 50 percent of teens use voice search on a daily basis, according to a study commissioned by Google and conducted by Northstar Research. Other voice search statistics paint a similar picture. Way back in 2016, voice search accounted for one out of every five queries on Google Assistant—a figure that’s already outdated, given the rapid rate of adoption. By 2019, the country will be awash in 67 million voice-assisted devices , and that doesn’t include smartphones with voice-assisted search apps. Given how many people use voice...

Full article: https://nationalpositions.com/survive-voice-search-revolu...

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