28 Jan '18, 5pm

Will AMP improve your rankings? How to set up an AMP test

The fact is that for most sites, mobile pages built with AMP are likely to outperform existing mobile pages in terms of speed. But if you, or a client, are skeptical about the benefits of implementing AMP, consider running a small-scale test. Below, I’ve outlined a test setup for selecting, tracking and reporting on a series of AMP “test pages.” With the insights from this test in hand, you can make a calculated decision about whether the cost of a sitewide AMP rollout will yield a substantial ROI for your business.

Full article: https://searchengineland.com/will-amp-improve-rankings-se...

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The fact is that for most sites, mobile pages built with AMP are likely to outperform existing mobile pages in terms of sp...

Will AMP improve your rankings? How to set up a...

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The fact is that for most sites, mobile pages built with AMP are likely to outperform existing mobile pages in terms of sp...

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