09 Jan '18, 1pm

SEO

Before we dive into the most common negative SEO tactics, there’s a tactic I believe will be exploited more in 2018: fake negative reviews and social signals . During the 2016 US Presidential Election, bots “pwnd” us with fake comments and skewed what was thought to be public opinion. The trend continued into 2017; most notably bots broke the FCC’s public comment system during a request for feedback regarding Net Neutrality. Bot generated comments are inescapable; they’ve overrun comment threads on news websites and Facebook feeds. They’ve been employed to create negative buzz around undeserving products and services. Fake reviews have even blurred the line between truth and fiction to a degree where the differences are indistinguishable on some platforms (Amazon has had a huge problem with this ). Think about the impact that could have on your brand! How to Combat Fake Re...

Full article: http://www.verticalmeasures.com/search-optimization/negat...

Tweets

Negative SEO Tactics in 2018: How to Fix Your S...

verticalmeasures.com 15 Jan '18, 12pm

If 2017 taught us anything, it’s that not everyone – I don’t care what industry you’re in – is ethical. The same goes for ...

SEO Strategy for Voice Search in 2018

SEO Strategy for Voice Search in 2018

link-assistant.com 09 Jan '18, 11am

It is highly probable that 2018 holds an even greater shift towards mobile, voice search, and AI than we saw in 2017. No s...

#SEO

semrush.com 20 Jan '18, 8am

For full functionality of this site it is necessary to enable JavaScript. Here are the instructions how to enable JavaScri...

5 Effective #SEO Tactics You Should Try Out Now!

searchenginejournal.com 12 Jan '18, 9pm

Increase click-through rates (CTRs) by targeting the user and refining advert intent. Improve website content and pitching...

SEO trends and Google changes to expect in 2018

searchengineland.com 11 Jan '18, 5pm

Unfortunately, AI is not without its issues. AIs tend to get stuck in local minima, where they arrive at a “good enough” s...

5 Proven Tactics to Boost Your #SEO Plan This Year

searchenginejournal.com 14 Jan '18, 9pm

Increase click-through rates (CTRs) by targeting the user and refining advert intent. Improve website content and pitching...

SEO trends and Google changes to expect in 2018

searchengineland.com 13 Jan '18, 12am

Unfortunately, AI is not without its issues. AIs tend to get stuck in local minima, where they arrive at a “good enough” s...

The 5 Most Effective SEO Tactics Right Now by @...

searchenginejournal.com 12 Jan '18, 2pm

Increase click-through rates (CTRs) by targeting the user and refining advert intent. Improve website content and pitching...

How to Maximize Your SEO Budget

searchenginejournal.com 12 Jan '18, 9pm

We all wish we had an unlimited budget to make our website and overall digital presence the best it can be. But that is ra...

SMART goals for SEO #SEO #SmartGoals

searchengineland.com 14 Jan '18, 4pm

The promise of digital marketing is that everything can be measured. But simply installing analytics is rarely enough. We ...

How to Maximize SEO Impact Even with Limited Bu...

searchenginejournal.com 12 Jan '18, 1pm

Monthly audits with tools like DeepCrawl, Seomator, or SERPstat: Once you create your website profile in the tool, you can...

All bloggers banned from this hotel because of ...

alvinology.com 20 Jan '18, 1am

Blogs are now one of the world’s most relied source of information and the best choice when one wants to promote their bus...

What to watch for in 2018: Mobile SEO predictions

searchengineland.com 15 Jan '18, 6pm

We are seeing similar changes on the app store optimization (ASO) front as well. The Google Play algorithm is historically...

YouTube SEO 101

searchengineland.com 12 Jan '18, 11pm

Keyword brainstorming is one thing, but you probably need to be able to compare keywords to each other to see which ones a...

What the development of visual search will mean...

searchengineland.com 10 Jan '18, 10pm

Visual search will provide a new revenue stream for e-commerce stores and vastly improve the user’s shopping experience. T...