08 Jan '18, 6pm

Local Search Survey: Average Earnings & Most In-Demand Skills by @MattGSouthern

Local Search Survey: Average Earnings & Most In-Demand Skills by @MattGSouthern

A recent survey of the local search industry found that SEOs earned an average of $61,711 in 2017. SEOs charged an average of $110 per hour, on top of a monthly retainer fee of $1,670. Freelancers charged much less than agencies, with 69% billing less than $100 per hour. The average hourly rate for freelancers is $75. That could correlate to why freelancers also earned less in 2017. Compared to an SEO agency employee earning an average of $66,617 per year, freelancers earned $49,422 per year. Again, that’s just the average, most SEOs earned more than that. Out of those surveyed, 72% of all SEOs earned over $75,000 per year. However, that is down from 76% in 2016. The number of SEOs earning over $100,000 nearly doubled— 14% in 2017 compared to 8% in 2016. SEOs worked harder in 2017 compared to the previous year, with 43% of those surveyed managing more than 11 clients. The ...

Full article: https://www.searchenginejournal.com/local-search-survey-a...

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