05 Jan '18, 5pm

How to reverse-engineer your #OnlineAdvertising strategy

Online advertising experts love to talk about the importance of matching your landing page content to your ads. And you’ll get no argument from me — it’s a great way to improve the performance of your online advertising. I mean, it just makes sense. People click on your ad because the messaging resonates with them. If you have the same messaging on your landing page, that should resonate with these users and cause them to convert, right? As great as this approach is, the success or failure of a “match your landing page to your ads” approach to advertising rides on one critically important assumption: that you’re using the right ad messaging. Unfortunately, if your landing page strategy is based on your advertising strategy, there’s no easy way to test this assumption. You are fundamentally limited by your ability to predict what messaging will work for your target audience...

Full article: https://searchengineland.com/reverse-engineer-online-adve...

Tweets

How to reverse-engineer your online advertising...

searchengineland.com 04 Jan '18, 7pm

Online advertising experts love to talk about the importance of matching your landing page content to your ads. And you’ll...

How to reverse-engineer your online advertising...

searchengineland.com 07 Jan '18, 6am

How to reverse-engineer your online advertising strategy Jacob Baadsgaard on January 4, 2018 at 2:12 pm Categories: Channe...

How to reverse-engineer your online advertising...

searchengineland.com 08 Jan '18, 2am

Online advertising experts love to talk about the importance of matching your landing page content to your ads. And you’ll...

How to reverse-engineer your online advertising...

searchengineland.com 12 Jan '18, 5pm

Online advertising experts love to talk about the importance of matching your landing page content to your ads. And you’ll...

How to Boost Your #LocalSEO Strategy This Year

searchenginejournal.com 05 Jan '18, 6pm

Ask your customers to leave a review on your site. Email them, message them, or reach out to them personally. Improve the ...

How to reverse-engineer your online #advertisin...

searchengineland.com 14 Jan '18, 12am

Online advertising experts love to talk about the importance of matching your landing page content to your ads. And you’ll...

Learn to Reverse Engineer x86_64 Binaries

Learn to Reverse Engineer x86_64 Binaries

hackaday.com 06 Jan '18, 12pm

Opening up things, see how they work, and make them do what you want are just the basic needs of the average hacker. In so...

Remote job: Application Engineer, Atom at GitHub

jobmote.com 06 Jan '18, 3am

GitHub's Atom team is looking for engineers to help build the world's most hackable text editor. The ideal candidate will ...

How to Revamp Your Local SEO Strategy by @overt...

searchenginejournal.com 05 Jan '18, 1pm

Ask your customers to leave a review on your site. Email them, message them, or reach out to them personally. Improve the ...

Quality Assurance Engineer job at JULO Indonesia

startupjobs.asia 06 Jan '18, 5pm

JULO provides affordable unsecured personal loan (KTA) exclusively to smartphone users. We are looking for experienced nat...

How to reverse engineer FPGA hardware without a...

hackaday.com 17 Jan '18, 7pm

We once knew a guy who used to tell us that the first ten times he flew in an airplane, he jumped out of it. It was his el...

Remediation Engineer - Glasgow - 0-2 years Expe...

greenjobsonline.co.uk 07 Jan '18, 10pm

I am currently looking for a Remediation Engineer with up to 2 years experience (Graduates also welcome). My client is a g...

Did Google Change The Reverse Image Search?

Did Google Change The Reverse Image Search?

seroundtable.com 11 Jan '18, 12pm

It seems Google either intentionally made a change to how the reverse image search results work or Google has a bug with t...

How To Reverse Engineer Silicon

How To Reverse Engineer Silicon

hackaday.com 16 Jan '18, 7pm

A few semesters back, [Jordan] was in an Intro to Hardware Security course at CMU. The final project was open ended, and w...