03 Jan '18, 5am

How to Use Guest Blogging for Lead Generation

How to Use Guest Blogging for Lead Generation

Back in April, I wrote an article on Search Engine Journal that explained how to optimize a website to rank for multiple locations . Having worked for a company with over 45 independently owned locations across the country, I figured multi-location SEO would be a solid topic to write about because it was something that I was familiar with and it seemed like a topic many business owners would find useful. But I never imagined this article would turn out to be such a great referral source. Not only did this one article generate a handful of clients, but it also helped me double my monthly revenue as a consultant. This is a prime example of how guest blogging can help generate leads. From an SEO standpoint, the primary objective of a guest post has typically been to get a link back to your site. For a while, this was an effective way to build up your backlink profile. The str...

Full article: https://www.searchenginejournal.com/use-guest-blogging-le...

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