26 Dec '17, 2am

"SearchCap: Eric Schmidt changes role, enterprise SEO & machine learning for PPC"

Eric Schmidt stepping down as Executive Chairman of Google parent company, Alphabet Dec 21, 2017 by Michelle Robbins Longtime Google executive will transition to role of technical advisor. 6 ways ad agencies can thrive in an AI-first world Dec 22, 2017 by Frederick Vallaeys Machine learning and artificial intelligence (AI) will change the way search marketers do business. In the latest article in his multipart series on PPC and AI, columnist Frederick Vallaeys shares his strategies for keeping your agency successful in a world of AI-first PPC. Measure the impact of digital marketing on in-store sales Dec 22, 2017 by Digital Marketing Depot With more than half of internet use now occurring on mobile devices, brands are focused on bridging the gap between their digital presence and in-store sales. Today’s consumers research products on the go, using their smartphones to find...

Full article: https://searchengineland.com/searchcap-eric-schmidt-chang...

Tweets

SearchCap: Eric Schmidt changes role, enterpris...

searchengineland.com 22 Dec '17, 9pm

Eric Schmidt stepping down as Executive Chairman of Google parent company, Alphabet Dec 21, 2017 by Michelle Robbins Longt...

Racing the Machine

Racing the Machine

dinmerican.wordpress.com 30 Dec '17, 2pm

The MGI report rejects such a gloomy conclusion. In the long run, the economy can adjust to provide satisfying work for ev...

The enterprise business of SEO: Communicating t...

searchengineland.com 01 Jan '18, 5pm

The CEO is always interested in overall performance. He or she wants to understand the contribution SEO is making to the t...

Wind Turbine Fault Detection Using Machine Lear...

design-reuse.com 26 Dec '17, 3pm

In this project, eInfochips team has designed and implemented real-time algorithms for on-board fault diagnostics using mo...

SearchCap: Santa tracker, Google API terms & SE...

searchengineland.com 26 Dec '17, 9pm

Using AdWords API to export to third-party ad networks will remain OK as Google keeps terms it adopted in FTC settlement D...

What is Machine Learning?

robots.thoughtbot.com 05 Jan '18, 12am

Machine learning seems to be everywhere these days, but a lot of the information about what it is and how it works can be ...

Artificial intelligence and machine learning: What are the opportunities for search marketers?

Artificial intelligence and machine learning: W...

searchenginewatch.com 02 Jan '18, 1pm

The insights derived from deep learning technologies blend the best of search marketing and content marketing practices to...

PPC + SEO = match made in marketing heaven

searchengineland.com 31 Dec '17, 2am

modify our organic keyword strategy so that we could create and optimize new content to rank within specific geographic lo...

SearchCap: Google Express search promo, SEO goa...

searchengineland.com 29 Dec '17, 9pm

New test prominently showcases Google Express in mobile search results Dec 29, 2017 by Ginny Marvin A test includes a new ...

PPC insights: Our top SEM columns of 2017

PPC insights: Our top SEM columns of 2017

searchengineland.com 27 Dec '17, 3pm

Though paid search has long since cemented its place as a pillar of digital marketing, changes in technology and consumer ...

Google’s Most Searched Fads of 2017 -

Google’s Most Searched Fads of 2017 -

searchenginejournal.com 31 Dec '17, 9pm

Google’s Year in Search continues as the company looks back on the most searched fads of 2017. Often times, search trends ...

SearchCap: Google images, algorithm updates & t...

searchengineland.com 27 Dec '17, 9pm

What to watch for in 2018: Mobile SEO predictions Dec 27, 2017 by Cindy Krum Mobile SEO expert Cindy Krum shares her predi...

Eric Schmidt To Step Down As Executive Chairman...

seroundtable.com 22 Dec '17, 12pm

Eric Schmidt, the former CEO of Google and current Executive Chairman of the Board of Directors of Alphabet, the parent co...