31 Jan '13, 7pm

Will Facebook's Graph Search Be Big For Bing Advertisers?

Facebook’s share of Bing Ads clicks still appears small, but it is now 2-3X higher than it was during the fourth quarter of 2012. The timing of that growth fits with the rollout of Graph Search, but it’s important to note that Facebook has stated that Graph Search is only rolled out “to the order of tens or hundreds of thousands of people.” That’s a pretty small fraction of their users, so if the growth above is a direct result of Graph Search, it represents only a small amount of the potential.

Full article: http://searchengineland.com/will-facebooks-graph-search-b...

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