20 Dec '17, 3pm

How independent reviews influence

Identify any industry-specific review sites: Reviews from industry-specific sites (think Avvo for lawyers or ZocDoc for doctors) can be huge, especially if you know that your potential customers are using these sites. It’s important to identify which vertical review sites may be relevant to you and to devise a strategy for earning positive reviews on these sites. Seek reviews from product bloggers: While blogger reviews are an entirely different ballgame from user reviews, they are equally important. Links from trusted bloggers are a strong signal that can positively affect your search engine rankings, and if the bloggers have audiences who trust the reviewer’s opinion, their reviews can earn you referral traffic with conversion rates not achievable from most sources. Just be sure that the blogger discloses any financial arrangement you might have with them. Respond to you...

Full article: https://searchengineland.com/independent-reviews-influenc...

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