19 Dec '17, 2pm

Title Tag Optimization: A Complete How-to Guide by @coreydmorris

The <title> tag is crucial for any SEO strategy to succeed. Missing, duplicate, and poorly written title tags can all negatively impact your SEO results. Don’t let this happen to you. This post will help you understand what goes into writing and optimizing a great title tag. What Is a Title Tag? The title tag is an HTML tag that exists in the head section of each webpage. It provides an initial cue or context as to what the topical subject matter is of the respective page it is on. The title tag is featured prominently in the search engine results pages (typically it is used as the clickable link) as well as in the browser window. Other than those two places, it isn’t as visible as other web content on a given page (e.g., body copy, image content, and other aspects) that a user will see immediately when landing on the page. Title tags aren’t a visual element users will see...

Full article: https://www.searchenginejournal.com/title-tag-seo/227429/

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