19 Dec '17, 12pm

Winning Featured Snippets on Mobile by @semrush

New — shows you the snippets that you have won over the stated period of time, that is, some other page was featured in the snippet before, and now your landing page is featured. Lost — shows you the snippets that you have lost over the stated period. Comparing your page to the URL that is currently featured in the snippet can give you ideas on how to win it back. New on SERP — it’s common for new featured snippets to appear on the SERP. SERPs are indeed volatile, so keep your eyes open to spot the opportunity to win one if your target keywords start triggering it. Lost from SERP — shows you the keywords that stopped triggering featured snippets over the stated time period. If these were the snippets that you were aiming for, think of other ways to increase visibility, for instance with paid ads. URL changed — shows you the snippets that used to lead to one of your pages, ...

Full article: https://www.searchenginejournal.com/semrush-mobile-featur...

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