30 Jan '13, 2pm

Are You Sitting On A B2B Content Goldmine?

Webinars seems to be a staple of many B2B content marketing strategies and they are a great source of video content for your content marketing campaign down the road. Much like you can slice and dice a white paper into blog posts, you can slice and dice a webinar into 2-3 minute videos for YouTube! Remember, the search engines can pull videos into the universal search results so they are a great way to expand your brand presence. Also, even though links from YouTube are nofollow they can still drive targeted traffic back to your site! Videos can also be posted to your social profiles giving your audience another chance to interact with your brand. They can also be embedded into video blog posts and keep fresh content going live on your blog even if it is a tight week and you don't have to time to do much writing. All you need is a few short sentences introducing the video ...

Full article: http://www.searchengineguide.com/nick-stamoulis/are-you-s...

Tweets

A Goldmine of Content Resources

A Goldmine of Content Resources

seomoz.org 06 Feb '13, 5pm

Instructional - How many times have you turned to YouTube to learn how to do something? Now think about how many times you...

Creating Awesome Content for Your Brand

searchenginejournal.com 31 Jan '13, 2pm

I like to think of an article as a line. Readers follow it along, absorbing the information, until they get to the end of ...

Guide to Building Link and Traffic Momentum for Your Evergreen Content

Guide to Building Link and Traffic Momentum for...

searchenginepeople.com 30 Jan '13, 2pm

After optimizing your content for users and search it is time to start building your initial links and traffic that will b...

Google Tests B2B Market With Google Shopping For Suppliers

Google Tests B2B Market With Google Shopping Fo...

searchengineland.com 30 Jan '13, 6pm

Google has built Google Shopping for Suppliers to accommodate the unique aspects of B2B selling that has limited supplier ...

Happy Friday #engineers! We've had a record-breaking month at so be sure to go check out all the great content. #ecnmag

Happy Friday #engineers! We've had a record-bre...

ecnmag.com 01 Feb '13, 3pm

We had a record-breaking January here at ECN online with our most trafficked month in the history of the website. So, with...

How B2B Video Works for Those Who Watch [Study]

How B2B Video Works for Those Who Watch [Study]

reelseo.com 04 Feb '13, 9pm

We've discussed B2B Video quite a bit in the past, and we've been able to look at some interesting data concerning the inc...

Why Thin Content is Hurting Your Ecommerce Site...

searchenginewatch.com 01 Feb '13, 2pm

By now, everyone in the ecommerce search engine world – including digital marketers and content writers – knows about the ...

25 Questions To Ask When Executing B2B Content Marketing Campaigns

25 Questions To Ask When Executing B2B Content ...

searchengineland.com 23 Jan '13, 5pm

Target Audience: Do we understand and have we identified the specific target audiences we’re trying to reach (such as exec...

The B2B's guide to finding social media influen...

raventools.com 03 Feb '13, 12am

By now, most companies know that social media is a great way to create exposure for a brand. But what if your brand market...

7 New Ideas for Valuable B2B Blog Posts

networksolutions.com 04 Feb '13, 3pm

This entry is part 1 of 1 in the series 7 New Ideas for BtoB Blog Posts 7 New Ideas for BtoB Blog Posts 7 New Ideas for Va...

How to Get Your Boss to Care About Content Marketing

How to Get Your Boss to Care About Content Mark...

seomoz.org 07 Feb '13, 10am

In addition to the internal flywheel, content following a strategic plan can also market itself over time, eliminating the...

Why Thin Content is Hurting Your Ecommerce Site...

searchenginewatch.com 02 Feb '13, 2pm

By now, everyone in the ecommerce search engine world – including digital marketers and content writers – knows about the ...