07 Dec '17, 1pm

Google Responds To Blog Bribes: It Can Lead To Search Penalties

Google Responds To Blog Bribes: It Can Lead To Search Penalties

Over the past few days, the community has been buzzing about an article on The Outline named How brands secretly buy their way into Forbes, Fast Company, and HuffPost stories . It goes through how many well known news sites and blogs who accept guest contributors also find themselves getting cheated by those contributors because some of them are being bribed to mention their company names and link to their sites for a fee. This topic is not new, not new at all. We've been covering it for years. In fact, it lead sites like Forbes, Entrepreneur, Huffington Post & Inc. and others to nofollow links on guest contributed stories and articles. Heck, I even shared bribes I get on a daily basis to link to companies from this site or other sites I write at. As a form of disclosure, I have personally never taken any money or any gift in exchange for coverage with or without a link. G...

Full article: https://www.seroundtable.com/google-blog-bribes-penalties...

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