06 Dec '17, 3pm

Don't Fire Your SEO Yet! 7 Signs SEO Failure May Be Your Fault

Don't Fire Your SEO Yet! 7 Signs SEO Failure May Be Your Fault

One of my biggest frustrations about SEO is having the responsibility for a client’s online success without having the control over everything that is required to make them successful. Get a handful of SEO professionals and digital marketers in a room and you’ll likely hear this as their number one complaint. Clients expect their web marketers to drive new business and traffic, while at the same time they won’t do what’s necessary to achieve those results. Now before I go any further, this isn’t going to be a scapegoat post. There are times when the lack of success falls squarely on the shoulders of the SEO. But I’ve been in this business long enough to know that SEO pros get blamed for things that they have no control over. So before you fire your web marketing team, make sure you know, without a doubt, that the fault lies with them. If you can make sure that none of the ...

Full article: https://www.searchenginejournal.com/seo-failing/226031/

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