28 Jan '13, 8am

How to Prepare Your Google Shopping Feed for Google Catalogs

How to Prepare Your Google Shopping Feed for Google Catalogs

Now that Google Catalogs is integrated into Google Shopping, the catalog platform is more relevant than ever to merchants. Google has reformatted the Google Shopping home page . The redesign includes prominent placement for Google Catalogs, with “Featured Catalogs” on a banner at the bottom of the above-the-scroll page. Google’s re-introduction of Google Catalogs includes more and better ways for merchants to connect with consumers. The new Google Catalogs is interactive and mobile. There is a Google Catalogs application for iOS and Android tablets. Google Catalogs can contain videos, image galleries and web links in addition links from the merchant’s Google Shopping feed. A lot of publishers are making the mistake of simply publishing their print catalog on Google Catalogs rather than taking advantage of the unique opportunities that the platform offers. Maximizing the me...

Full article: http://searchenginewatch.com/article/2239271/How-to-Prepa...

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Shop the new arrivals~~ Happy CNY Shopping!

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