23 Nov '17, 1pm

Your Guide to Content Writing and Copywriting

Your Guide to Content Writing and Copywriting

The great distinction between content writing and copywriting lies in the purpose of writing it. Copywriting means writing for the sake of promotional advertising or marketing. The purpose of content writing is to entertain and entice the online audiences so they stay longer on websites and engage with the brand. Copywriting involves content writing, but in an attractive form, so that it grabs the attention of the audience immediately. But, copywriting has a greater task to perform – which is selling the real worth of a brand, its products, and services. What are the differences between content writing and copywriting? How beneficial is it to use them for web and SEO purposes? Content Writing Content writing means composing valuable content to be delivered with a specific purpose, like business, marketing, commercial affairs, etc. Often, content writing is used to attract ...

Full article: https://www.searchenginejournal.com/unconventional-guide-...

Tweets

The Easy & Effective 5-Step #Content Writing Process @TopLineComms

The Easy & Effective 5-Step #Content Writing Pr...

polepositionmarketing.com 24 Nov '17, 8pm

I’m a huge fan of processes. I believe anything you do on a regular basis can be broken down into actionable steps. Proces...

What to do and what to avoid when writing an essay

alvinology.com 06 Dec '17, 2am

There are many way in which you can write an essay, but generally there are things that you should stay away from. Similar...

How to Create Expert Content: Demand-Based Cont...

searchenginejournal.com 22 Nov '17, 1pm

Your company is full of experts. Smart, knowledgeable people who push your business forward. But I have a hunch they don’t...

9 Fast Ways to Generate New #Content Ideas

9 Fast Ways to Generate New #Content Ideas

advancedwebranking.com 23 Nov '17, 9pm

Thinking up fresh content ideas is one of the most time-consuming tasks for a content marketer. Wouldn’t it be nice to hav...

via @wvmc

webvideomarketing.org 22 Nov '17, 4pm

Short videos are becoming more popular and is a quick way to grab a customer's’ attention. This 20 page guide by Olapic ex...

Five essential elements for a documented content marketing strategy

Five essential elements for a documented conten...

wordtracker.com 25 Nov '17, 2am

Research by the Content Marketing Institute shows that only 37% of B2B marketers and 40% of B2C marketers have a written c...

How to amplify your content marketing with influencer-driven writing contests

How to amplify your content marketing with infl...

searchenginewatch.com 28 Nov '17, 12pm

Focus all entries around your brand: Invite your current customers to submit content that talks about your product. How ar...

7 #Content Secrets That Make People Take Action

searchenginejournal.com 24 Nov '17, 7pm

Exposition: Introduce the topic. Regardless of whether it’s about Google’s new algorithm release or a new Facebook experim...

A complete guide to this weekend's sneakers rel...

complex.com 23 Nov '17, 3pm

Black Friday and Cyber Monday have become two of the biggest days of the year when it comes to exclusive sneaker releases,...

SO many gifts, all in one place. Shop our Gift ...

ninewest.com 25 Nov '17, 3pm

Black Friday Sale, 50% off Sitewide offer is valid between 11/21/2017 12:00AM EST and 11/26/2017 11:59PM EST or while supp...

Writing Ruby C Extensions: Part 2 | Tenderlovem...

tenderlovemaking.com 24 Nov '17, 3am

is used when installing a native gem to locate libraries, header files, and test various things about the target system be...

“9 Types of Content That Turn off Your Audience” https://t.co/HvMKQB3Vqh

“9 Types of Content That Turn off Your Audience...

searchenginejournal.com 25 Nov '17, 10am

When is the last time that you read something from beginning to end? Be honest with yourself. Marketers are notorious for ...

via @SCMP_News

scmp.com 22 Nov '17, 11pm

Zhang Haitao is 3,800 kilometres from home. Four years ago, he left his family and friends behind in Baoji city, in centra...

SEO content strategy: How to grow visits by 300...

searchengineland.com 24 Nov '17, 10pm

shared authority. Middle-of-the-funnel content is typically more linkable than bottom-of-the-funnel content, and through i...