14 Nov '17, 4pm

Killer demand gen strategy, Part 2: Google Display Network targeting

Killer demand gen strategy, Part 2: Google Display Network targeting

Both Google Display Network and Facebook have great audience targeting capabilities that allow you to get in front of your target audiences and the personas you have built out. Full disclosure: I was planning to wrap the GDN and Facebook together for this post, but both have so many features that they warrant their own edition.

Full article: https://searchenginewatch.com/2017/11/14/killer-demand-ge...

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