10 Nov '17, 1am

Semantic Keyword Research and Topic Models

Semantic Keyword Research and Topic Models

Some of the terms I see when I search for Semantic Keyword Research include such things as “improve your rankings,” and “conducting keyword research” and “smarter content.” I’m seeing phrases that I’m not a fan of such as “LSI Keywords” which has as much scientific credibility as Keyword Density, which is next to none. There were researchers from Bell Labs, in 1990, who wrote a white paper about Latent Semantic Indexing, which was something that was used with small (less that 10,000 documents) and static collections of documents (the web is constantly changing and hasn’t been that small for a long time. There are many people who call themselves SEOs who tout LSI keywords as being keywords that are based upon having related meanings to other words, unfortunately, that has nothing to do with the LSI that was developed in 1990.

Full article: http://www.seobythesea.com/2017/11/semantic-keyword-resea...

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