09 Nov '17, 1pm

10 Things To Do On Social After A PR Crisis

10 Things To Do On Social After A PR Crisis

Social media has become a go-to platform for public relations professionals. In a matter of seconds, a brand can send a message that will reach loyal customers, potential consumers, news networks, and others. Some companies handle crises on social media better than others. Every company needs to understand the importance of crisis management for branding/customer relations and establish best practices for social media marketers and public relations professionals to use in any potentially damaging situation. Here are some tips for what to do when a public relations crisis strikes your company. 1. Be Prepared Crises happen, and no one wants to be caught unprepared. Your team’s actions could make it worse, if they aren’t properly prepared . Be preemptive in making sure your team knows what to do, when to do it, and how to manage the crisis. Most importantly, establish communi...

Full article: https://www.searchenginepeople.com/blog/10-things-social-...

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