08 Nov '17, 8pm

5 Things We Learned at the Google Webmaster Relations Pubcon Keynote by @MrDannyGoodwin

5 Things We Learned at the Google Webmaster Relations Pubcon Keynote by @MrDannyGoodwin

Today at Pubcon in Las Vegas, a trio of Googlers – Gary Illyes, Nathan Johns, and Eric Kuan – took the stage for the Google Webmaster Relations keynote to answer questions about a wide range of topics. Here are some of the interesting tidbits we learned from Google about disavowing links, featured snippets, and more. Don’t Disavow Unless You Have a Manual Action Is Google smart enough to ignore bad links or should you use the disavow links tool? According to the Googlers, the smartest way to approach this question is pretty simple: If your site gets a manual penalty, then disavow links. If your site hasn’t been penalized, you don’t have to worry about disavowing links. Illyes noted that people care “a bit too much about links,” and Kuan agreed. From the beginning, Google has always said it’s a tool that should be used carefully and with with good judgment. “I wouldn’t pani...

Full article: https://www.searchenginejournal.com/google-webmaster-rela...

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