24 Jan '13, 8am

Are Bing Ads Coming to Facebook?

Are Bing Ads Coming to Facebook?

Graph Search is adding another dimension to Facebook; another way for users to get a little something more out of the system. Thus far, reaction from Facebook users has been lukewarm, at best, but there appears to be a lot going on behind the scenes that we may not have known. The first thing that really jumped out at me during all of the hoopla surrounding the event was this article from Bing VP of Search, Derrick Connell. In the blog, he talks about how Graph Search was a joint venture between Facebook and Bing. "Our two engineering teams worked together to advance a unified search experience," he wrote. "That means that when people want to search beyond Facebook, they see web search results from Bing with social context and additional information such as Facebook pages." That's interesting. Where it gets really interesting is a little bit further on down the page where ...

Full article: http://searchenginewatch.com/article/2238618/Are-Bing-Ads...

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