06 Nov '17, 9pm

Google to Expand Home Service Ads to 30 US Cities by End of Year by @MattGSouthern

Google to Expand Home Service Ads to 30 US Cities by End of Year by @MattGSouthern

Following a successful run as a pilot program, Google says it will expand Home Services ads to more cities. Now out of pilot, Home Services has been renamed Local Services. Currently available in 17 US cities, Local Services will be available in 30 major metro areas by the end of the year. Local Services allows service-area businesses to appear at the top of search results, making it easier to accept bookings from local clients. In addition to helping local businesses stand out, Local Services ads feature a Google Guarantee badge which lend additional credibility to the business. There is also an app specifically for managing leads that come in from Local Services ads. Businesses can accept bookings, respond to customer questions, and track conversions all within the app. The app can also be used for tracking calls and managing budgets. If a business gets too busy, the app...

Full article: https://www.searchenginejournal.com/google-expand-home-se...

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