06 Nov '17, 2pm

Start pitching to bloggers the right way. Avoid doing these mistakes:

Picture the scene – you’ve been searching high and low for the perfect linking opportunity for your brand or client. After spending hours looking and researching you finally find the one. You craft an outreach email you think will have them jumping at the chance to work with you and send it off already anticipating their reply. Then you wait. You chase. And you wait some more. But you hear nothing back. If you work in outreach, chances are you’ve been through this process time and time again. But why? You’ve done everything right and this seems like the perfect opportunity. I wanted to find out what sends bloggers towards the delete button, so I spent the first half of this year trying to learn why. I surveyed and interviewed close to 300 different bloggers to find out why they aren’t getting back to you. 1. Your Brand Goes Against Their Ethics Most bloggers and influencer...

Full article: https://www.searchenginejournal.com/bloggers-outreach-no-...

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