04 Nov '17, 7pm

Chapter 2: Content & search engine success factors

Content is king. You’ll hear that phrase over and over again when it comes to SEO success. Indeed, that’s why the Periodic Table Of SEO Success Factors begins with the content “elements,” with the very first element being about content quality. Get your content right, and you’ve created a solid foundation to support all of your other SEO efforts. Cq: Content quality More than anything else, are you producing quality content? If you’re selling something, do you go beyond being a simple brochure with the same information that can be found on hundreds of other sites? Do you provide a reason for people to spend more than a few seconds reading your pages? Do you offer real value, something of substance to visitors that is unique, different and useful that they won’t find elsewhere? These are just some of the questions to ask yourself in assessing whether you’re providing qualit...

Full article: https://searchengineland.com/guide/seo/content-search-eng...

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