22 Jan '13, 9am

How To Cheat Your Way To Eyecatching Facebook Ads

How To Cheat Your Way To Eyecatching Facebook Ads

This post will look at Facebook ad images and understanding why particular ones stand out so that you can apply the lessons to your own Facebook campaigns. At Trialreach I do a lot of multivariate analysis of Facebook ads and it is important to learn from what is working on other ads to feed my multivariation beast. If you are new to Facebook advertising, I recommend this one hour video from Shoemoney - it’s entertaining and educational in equal measure and even though it’s quite old, it is still relevant Consider your Ads Against the Whole Facebook Page It’s not enough to create a great ad; you have to create an ad that looks great on the page, sitting next to its competitors. It is easy to jump in and start creating ads, but your starting point should be a look at the Facebook landing page and the ads that appear there. You will notice it’s noisy as hell and difficult fo...

Full article: http://www.seomoz.org/ugc/how-to-cheat-your-way-to-eyecat...

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