SearchCap: The Day In Search, January 18, 2013

SearchCap: The Day In Search, January 18, 2013

Will [Not Provided] Ever Reach 100% In Web Analytics? With the news today that Chrome is moving to secure search, marketers may be wondering about the larger picture of using search data in web analytics. The searches people do that lead them to a site is valuable data to an organization. What other data source do we have that gives us direct access to [...] Facebook’s Graph Search & YourTrove’s Social Search: 5 Questions With Jesse Emery [Ed. note: This is the first of what will be an ongoing interview series called "5 Questions With...," in which we'll publish brief interviews with interesting and important online marketing newsmakers. Depending on the topic, the interviews may be published on Search Engine Land or Marketing Land and, depending on the topic and interview subject, [...] Can TV Advertising Really Impact Search Performance? It’s relatively easy to report wh...

Full article: http://searchengineland.com/searchcap-the-day-in-search-j...