23 Oct '17, 11am

Boost your brand visibility with featured snippets:

Boost your brand visibility with featured snippets:

Google’s continuous efforts to provide consumers with a better search experience means the search engine is continuously changing the layout of their search result pages. With the steady increase of Google’s featured snippets, your strategies for being on the first page of results (or even in the top #3 positions) might not work any more. A study published by STAT in 2017 updating their previous studies, showed that 23.25 9.28% out of one million queries analysed triggered a featured snippet, demonstrating a strong and continuing increase. Source: STAT With no sign of a decline in popularity, featured snippets continue to be an amazing opportunity for marketers to increase their brand visibility in the SERPs (search engine results pages) for selected terms. What are Google’s featured snippets? Featured snippets are the answers to users’ questions, showcased in a featured b...

Full article: https://www.wordtracker.com/blog/seo/how-to-optimize-for-...

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