23 Oct '17, 2am

Can Your #SEO Campaign Be Effective in Other Countries?

Revise your URL structures. First, you'll need to update the URL structures of your website . If you're going to have a United States version and various international versions (as you should), there are a few options available to you. You could host each version of your site on a different domain, or use a different domain extension (like .us) to distinguish between your versions. You could also use different subdomains (like us.examplesite.com) or offer different national versions as subdirectories, which come at the end of the URL. Going even further, you could use a generic top-level domain (gTLD) with extra language parameters to specify which language is displayed. Update your language tags. If the country you're optimizing for has a language other than English, make sure to update the language tags of your site to reflect that new language. This will allow search en...

Full article: http://www.searchengineguide.com/jayson-demers/can-your-s...

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