20 Oct '17, 2pm

A brief history of Google's most important local search updates

Google’s continuous updating can hit local businesses as hard as anyone. Every tweak and modification to its algorithm could adversely impact their search ranking or even prevent them from appearing on the first page of search results for targeted queries. What makes things really tricky is the fact that Google sometimes does not telegraph the changes it makes or how they’ll impact organizations. It’s up to savvy observers to deduce what has been altered and what it means for SEO and digital marketing strategies.

Full article: https://searchengineland.com/brief-history-googles-import...

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