18 Jan '13, 4pm

Stories Make $H!T Happen

Stories Make $H!T Happen January 18th, 2013 - Posted by scottwyden to Content & Blogging 6 1 This entry was written by one of our members and submitted to our YouMoz section. The author's views below are entirely his or her own and may not reflect the views of SEOmoz, Inc. If you are in business, whether it is freelance or full-time, you most likely have a story to tell. When it comes to marketing, storytelling can be an extremely effective technique. One of the kings of storytelling for marketing purposes is Seth Godin. In fact, he wrote a book about it. In this article, I am going to share some of the ways you can use stories to generate more business. Blog $H!T Your business has a blog (or at least I hope it does) and in it you are writing educational content to attract and convert readers to customers. Use your blog to share a story that can offer a way for the reader ...

Full article: http://www.seomoz.org/ugc/stories-make-ht-happen

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