13 Oct '17, 11am

Google: HTTPS Migrations Don't Result In Traffic Loss

Here is a thread from a few months ago, but still pretty interesting where Barry Adams, an SEO, posted on Twitter that you will lose traffic when you do an HTTPS migration. Gary Illyes from Google responded "false" and then an SEO and Google fight broke out. Here is the tweet: Google treats HTTP to HTTPS as a site move, but you can't use GSC Change of Address for it. So basically, lose traffic and suck it up. pic.twitter.com/1AUsy8Fhbq — Barry Adams

Full article: https://www.seroundtable.com/google-https-migrations-loss...

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