05 Oct '17, 12pm

How to optimize your ad campaigns for consumer behavior on Facebook and Google

How to optimize your ad campaigns for consumer behavior on Facebook and Google

Google now processes an average of over 40,000 search queries every second – translating to over 3.5 billion searches per day. This number is huge, and when you consider the fact that every single one of those searches is a user looking for something to meet a specific need, you understand why keyword bidding is such a powerful tool for marketers.

Full article: https://searchenginewatch.com/2017/10/05/how-to-optimize-...

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