10 Sep '17, 4pm

Don’t follow the leader: Avoid these 5 common e-commerce SEO mistakes https://t.co/kACc5VGuiw

Competitive research is an important part of any SEO program — after all, it’s a zero-sum game that we’re playing. However, there is often a tendency for companies to become fixated on what dominant competitors in the marketplace are doing. The assumption is that because they’re getting the most SEO traffic, they must be doing things right. In many industries, it is true that the high SEO traffic sites really are doing an exceptional job. But in the world of e-commerce, this is often not the case. Many of the highest traffic e-commerce sites are doing things that are objectively bad for SEO. It turns out that a strong backlink profile and other prominent brand signals can make up for an awful lot of mistakes. Getting things right for enterprise e-commerce SEO can be really challenging. You often have to merge very different sources of product data into a single system and ...

Full article: http://searchengineland.com/dont-follow-leader-5-common-e...

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Don’t follow the leader: Avoid these 5 common e...

searchengineland.com 09 Sep '17, 12pm

Competitive research is an important part of any SEO program — after all, it’s a zero-sum game that we’re playing. However...

Don’t follow the leader: Avoid these 5 common e...

searchengineland.com 09 Sep '17, 5am

Competitive research is an important part of any SEO program — after all, it’s a zero-sum game that we’re playing. However...

Don't follow the leader: Avoid these 5 common e...

searchengineland.com 08 Sep '17, 2pm

Competitive research is an important part of any SEO program — after all, it’s a zero-sum game that we’re playing. However...

Don’t follow the leader: Avoid these 5 common e...

searchengineland.com 17 Sep '17, 2pm

Competitive research is an important part of any SEO program — after all, it’s a zero-sum game that we’re playing. However...

Avoid these 5 common #ecommerce #SEO mistakes

searchengineland.com 17 Sep '17, 5am

Competitive research is an important part of any SEO program — after all, it’s a zero-sum game that we’re playing. However...

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