08 Sep '17, 11am

Google Local Algorithm Update August 22, 2017: Possum Updated?

Google Local Algorithm Update August 22, 2017: Possum Updated?

Local search expert, Joy Hawkins reported that the local pack algorithm update from a year ago, which was nicknamed the Possum update has been rolled back or toned down a lot on August 22, 2017. She tracks the local results very carefully and clients she has that were impacted by the Possum update a year ago, over the past couple weeks saw a reversal and are now ranking well. She shared a chart from Bright Local of the clients rebound: She also shared before and after screen shots of the local packs: Joy said that while a lot of businesses hurt by this update are now seeing positive results, it "doesn’t completely help everyone that was filtered." "This is going to make a lot of people very happy (and unfiltered)," Joy added in the Local Search Forums thread. I have not seen many forum chatter at all around any local algorithm update over the past couple weeks, so nice fin...

Full article: https://www.seroundtable.com/google-local-algorithm-updat...

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