When Is Link Worth More Than a Link?

Tweet I would hope that since the Google Penguin update came crashing down around everyone's ears last year that site owners are being a little more careful about their link building choices. While I don't want the fear of a penalty to halt your link building campaign in its tracks (which I'm sure has happened for plenty of sites), I do hope that site owners are becoming a little more discerning during their hunt for inbound links. That being said, I think a lot of site owners are leaving valuable SEO and brand building opportunities on the table because they are still looking at a link as just a link, but in reality the right link can be worth so much more. So when is a link worth more than a link? I have an SEO client that exists in the computer programming and coding world. And while I consider myself a pretty tech-savvy guy I am not a programmer. So while I can underst...

Full article: http://www.searchengineguide.com/nick-stamoulis/when-is-l...

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