Survey Shows Americans Confused By How Google, Facebook Make Money

A new survey from Harris Interactive on behalf of The Search Agency finds, among other things, that large numbers of people in the US don’t really understand how Facebook and Google make money. The online survey was conducted in August 2012 with a sample of just over 2,000 adults. The Search Agency (via Harris) asked whether people agreed with the question “I understand how Facebook makes money.” A slight majority (54 percent) said that they strongly or somewhat agreed. On the flip side, 46 percent essentially did not understand. However even among the 54 percent who said they understood, 36 percent were more tentative, indicating that they only “somewhat” understood. More specific details were not explored in the survey. When it came to search engine revenues, people did better. Just over three-fourths (78 percent) understood that search engines made money through adverti...

Full article: http://searchengineland.com/survey-shows-americans-confus...

Tweets

@survey88 » 01 Feb '13, 1pm
RT @CoopCapitalists: Survey Shows Americans Confused By How #Google, #Facebook Make Money [link]
@TitanSEO » 19 Jan '13, 9pm
How do Google & Facebook actually make money? Turns out, most Americans aren't even sure. [link]
@binitials » 16 Jan '13, 8am
Survey Shows Americans Confused By How Google, Facebook Make Money [link] via @sengineland #me2
@rkwinters » 15 Jan '13, 9pm
@sidneyeve Survey- Americans Confused By How Google, FB Make $ [link] @competia know how they make $. But what about twitter?
@sidneyeve » 15 Jan '13, 9pm
Survey Shows Americans Confused By How Google, Facebook Make Money [link] Thx @competia
@survey88 » 15 Jan '13, 7pm
RT @CoopCapital: Survey Shows Americans Confused By How #Google, #Facebook Make Money [link]
@nomorecrisis » 14 Jan '13, 7pm
They're called ads people...RT @walkerglewis: Survey Shows Americans Confused By How Google, Facebook Make Money [link]
@hotskillet » 13 Jan '13, 5pm
Hmm. RT @sengineland: Weekend Review: Survey Shows Americans Confused By How Google, Facebook Make Money by @gsterling [link]
@sengineland » 13 Jan '13, 5pm
Weekend Review: Survey Shows Americans Confused By How Google, Facebook Make Money by @gsterling [link]
@mattlamontagne » 12 Jan '13, 12am
Funny but also sad "Survey Shows Americans Confused By How Google, Facebook Make Money": [link] via @sengineland
@Oasisky » 11 Jan '13, 4pm
Do you understand how sites like #Facebook & #Google make money? #socialmedia [link]
@aldigital » 11 Jan '13, 2pm
when they do find out, will they revolt? Survey Shows Americans Confused By How Google, Facebook Make Money [link]
@patricialclark » 11 Jan '13, 11am
Pay no attention to the man behind the curtain: Americans Confused How Google, Facebook Make $ [link] @sengineland
@mightyvicster » 11 Jan '13, 8am
New surveys finds that 46% of Americans "do not understand how Facebook & Google" make their money > [link]
@seotraininginst » 11 Jan '13, 6am
Spare Your Few Minutes!!! [link]
@klaptrap » 11 Jan '13, 3am
Survey Shows Americans Confused By How Google, Facebook Make Money [link] #klaptrap
@BenRogers_ » 10 Jan '13, 10pm
"@lobsterdm: Survey Shows Americans Confused By How Google, Facebook Make Money [link]" < also confused bout safe use of guns.
@rjfrasca » 10 Jan '13, 6pm
... sigh >RT @caspergrl: Survey Shows Americans Confused By How Google, Facebook Make Money [link]
@PaulwRice » 10 Jan '13, 6pm
36% think search engines sell users’ personal data! Survey Shows Americans Confused By How Google, Facebook Make Money [link]
@yplavonil » 10 Jan '13, 6pm
Cependant les instruits et aisés sont moins enclins à cliquer contrairement aux moins instruits/pauvres [link]
@palavering » 10 Jan '13, 6pm
RT @edbott: I am shocked, shocked, I tell you: Survey Shows Americans Confused By How Google, Facebook Make Money [link] via @sengineland
@edbott » 10 Jan '13, 6pm
I am shocked, shocked, I tell you: Survey Shows Americans Confused By How Google, Facebook Make Money [link] via @sengineland
@StrategyIntMark » 10 Jan '13, 5pm
RT @Co_opCapital: Survey Shows Americans Confused By How #Google, #Facebook Make Money [link]
@drudamico » 10 Jan '13, 5pm
RT @bmungovan: Classic. Sounds like my parents. "Survey Shows Americans Confused By How Google, Facebook Make Money" [link] via @sengineland
@VONEI » 10 Jan '13, 5pm
RT @johnbattelle: Survey Shows Americans Confused By How Google, Facebook Make Money [link] via @sengineland
@bmungovan » 10 Jan '13, 5pm
Classic. Sounds like my parents. "Survey Shows Americans Confused By How Google, Facebook Make Money" [link] via @sengineland
@TiggeritoTimes » 10 Jan '13, 5pm
Survey Shows Americans Confused By How Google, Facebook Make Money: A new survey from Harris Interactive on behalf... [link]
@bettinakina » 10 Jan '13, 4pm
RT @laureni: Only about half of Americans understand how Facebook makes money - [link]
@Jimgregoire » 10 Jan '13, 4pm
Half of consumers dont understand how Fbook and Goog make money. Does it matter? A little bit yes. [link]
@ReplayDigital » 10 Jan '13, 4pm
Facebook is still Top search term in 2012!! [link]
@NobleSamurai » 10 Jan '13, 4pm
Not really sure how Google and Facebook actually make money? You're not alone, according to a survey. Via @gsterling [link]
@Social_MB » 10 Jan '13, 3pm
Are you confused? Read more and share from Social Media [link]
@cecilialowe » 10 Jan '13, 3pm
Most ppl don't have to worry abt this like I do! :D RT Survey Show Americans Confused By How Google Facebook Make Money [link]
@AccuGuy » 10 Jan '13, 3pm
RT @RobinatRibit: Survey Shows Americans Confused By How Google, Facebook Make Money [link]
@jenastelli » 10 Jan '13, 3pm
seriously? "Survey Shows Americans Confused By How Google, Facebook Make Money" [link] via @sengineland
@AnslowJA » 10 Jan '13, 3pm
RT @iwantmedia: Facebook, Google: How Do They Make Money? [link]
@iwantmedia » 10 Jan '13, 3pm
Facebook, Google: How Do They Make Money? [link]
@gzapico » 10 Jan '13, 2pm
Survey Shows Americans Confused By How Google, Facebook Make Money [link] #tech #advertising
@DorryAlena » 10 Jan '13, 2pm
RT @tombers: Survey Shows Americans Confused By How Google, Facebook Make Money [link] via @sengineland
@laureni » 10 Jan '13, 2pm
Only about half of Americans understand how Facebook makes money - [link]
@PRNews » 10 Jan '13, 2pm
We're shocked, shocked. Survey Shows Americans Confused By How #Google, #Facebook Make Money [link] via @sengineland #prnews
@julesycd » 10 Jan '13, 2pm
RT @DigitalMrktr: Not surprised - 46% of Americans don't know how Google/FB make money. [link] Most people don't see ads as ads, but content.
@dbennewies » 10 Jan '13, 1pm
Web giants could do better educating users...Survey Shows Americans Confused By How Google, Facebook Make Money [link]
@MykBaxterOnline » 10 Jan '13, 1pm
Confusion over how google and facebook make money, read about it here [link]
@DigitalMrktr » 10 Jan '13, 1pm
Not surprised - 46% of Americans don't know how Google/FB make money. [link] Most people don't see ads as ads, but content.
@andrewjchapin » 10 Jan '13, 1pm
RT @CPollittIU: Survey Shows Americans Confused By How Google, Facebook Make Money [link] via @sengineland
@Jinal934 » 10 Jan '13, 12pm
RT @JDP_SEO: An interesting read on if people understand how google and facebook make money [link]
@seotweetz » 10 Jan '13, 12pm
RT @THERCOM1: Survey Shows Americans Confused By How Google, Facebook Make Money [link] via @sengineland #SEO
@DigitalCoverfr » 10 Jan '13, 12pm
Un sondage révèle qu'un gd nb de personnes aux USA ne comprennent pas la façon dont Facebook et Google font de l'argent [link]
@anicepl_rooney » 10 Jan '13, 12pm
RT @TechnologyMatte: RT @SANDROANDRINE: #Survey Shows Americans Confused By How #Google, #Facebook Make Money [link] via @sengineland