08 Aug '17, 2pm

Bing Ads now shows potential conversion impact with budget suggestions

Bing Ads advertisers that have the Universal Event Tag (UET) implemented may now see estimated conversion impact when looking at budget suggestions in their accounts. In addition to click, impression and spend estimates, search marketers will see estimated changes in conversions with a campaign budget adjustment on the Opportunity tab in the Bing Ads web UI. Clicking on the “View” option in a budget suggestion will open up what Bing Ads calls the conversion landscape. Advertisers can see conversion estimates based on various budget recommendations or their own budget value. Bing Ads also uses conversion data harnessed from UET conversion tracking in suggestions for retargeting, location and time/day bid adjustments. And Bing Ads program manager Ji Bian said in the blog post that there are plans to incorporate conversion data into more insights. About The Author Ginny Marvi...

Full article: http://searchengineland.com/bing-ads-conversion-estimates...

Tweets

SearchCap: Bing Ads quality policy and conversi...

searchengineland.com 08 Aug '17, 8pm

5 ways to balance technical & non-technical SEO Aug 8, 2017 by Jim Yu Though tactics and strategies differ greatly for tec...

Bing Ads rolling out new System Quality Policy,...

searchengineland.com 08 Aug '17, 1pm

Bing Ads expects the overall impact to be minimal. “Limits placed on the amount of keywords uploaded at one time are meant...

View Bing Ads Conversion Estimates Based on Budget Suggestions by @MattGSouthern

View Bing Ads Conversion Estimates Based on Bud...

searchenginejournal.com 12 Aug '17, 9pm

Bing Ads is making it easier for advertisers to make informed decisions when it comes to adjusting campaign budgets. Now, ...

Bing Ads Updates Quality Policy, Will Remove No...

seroundtable.com 09 Aug '17, 11am

Bing announced new updates to their Relevance and Quality policy yesterday. This is to drive better metrics across the sys...

5 website features for increased eCommerce conversion rates:

5 website features for increased eCommerce conv...

godaddy.com 07 Aug '17, 5pm

For an eCommerce website, increasing sales remains at the top of the business goals. According to Mintel , 69 percent of i...

Bing Featured Snippets Direct Answers You Can Edit With Bing Distill

Bing Featured Snippets Direct Answers You Can E...

seroundtable.com 07 Aug '17, 11am

Bing offered their form of direct answers years ago but now I noticed those boxes allow you to actually edit them. Also th...

Labels are coming to Bing Ads & Bing Ads Editor

Labels are coming to Bing Ads & Bing Ads Editor

searchengineland.com 15 Aug '17, 7pm

Bing Ads is currently rolling out customizable, color-coded labels globally over the next few weeks. As in AdWords, labels...

Dynamic Search Ads pilot in Bing Ads now open t...

searchengineland.com 17 Aug '17, 2pm

Bing Ads’ testing of Dynamic Search Ads (DSA) is expanding to and now available to US advertisers. From Thursday’s announc...

Dynamic Search Ads pilot in Bing Ads now open t...

searchengineland.com 18 Aug '17, 10pm

Bing Ads’ testing of Dynamic Search Ads (DSA) is expanding to and now available to US advertisers. From Thursday’s announc...

Think an #seostrategy is outside of your #budget? Here are some tactics to employ regardless of budget:

Think an #seostrategy is outside of your #budge...

seo.com 11 Aug '17, 5pm

Maybe you’re that small mom and pop shop which started over 30 years ago or maybe you just launched you first entrepreneur...

Dynamic Search Ads pilot in Bing Ads now open t...

searchengineland.com 20 Aug '17, 5pm

Bing Ads’ testing of Dynamic Search Ads (DSA) is expanding to and now available to US advertisers. From Thursday’s announc...

The death of budget coffee brands. Loved for generations and now tasting awful.

The death of budget coffee brands. Loved for ge...

coffeedetective.com 07 Aug '17, 12pm

"I can remember waking up at 5am every morning when I was a child just to spend time with my dad over a cup of Maxwell Hou...